Hidden Hunger

The Silent Epidemic of Micronutrient Deficiency

Phytate Rich Foods

What is Hidden Hunger?

Hidden hunger refers to a form of malnutrition caused by a deficiency in essential vitamins and minerals (micronutrients) that are necessary for the body to function properly. Unlike caloric hunger, which is more visible, hidden hunger often goes unnoticed because those affected may consume enough calories but lack vital nutrients such as iron, vitamin A, iodine, zinc, and others.

This silent epidemic affects over two billion people globally, especially in low- and middle-income countries where diets rely heavily on staple foods such as rice, maize, and wheat. Even in regions with strong food security hidden hunger can persist due to poor nutrient absorption or imbalanced diets.

At goodphyte, we tackle hidden hunger by enhancing nutrient absorption with our phytase-powered supplements.

Phytase breaks down phytate, a compound that blocks the absorption of key minerals, ensuring your body can fully benefit from the nutrients in your diet.

Phytate Structure Myoinositol Hexakisphosphate (IP6)

No matter where you live, goodphyte optimizes your health from the inside out, helping your body get the essential vitamins and minerals it needs to thrive.

The effects of hidden hunger are far-reaching, particularly impacting children’s physical and cognitive development, weakening the immune system, and increasing vulnerability to infections. For adults, it contributes to reduced productivity, complications during pregnancy, and higher rates of illness.